CAT PAW

All workflows

Sales

Run a Weekly Pipeline Hygiene Review

A credible pipeline in which every active opportunity has evidence, a current stage, an owner, and a realistic next action.

The process

Work it in this order.

  1. Export or query open opportunities with stage, amount, close date, age, last activity, next step, and owner.
  2. Flag records with stale activity, missing next steps, overdue close dates, duplicate opportunities, or stage-entry criteria that are not met.
  3. Review opportunities by exception, prioritizing material deals and records with contradictory signals rather than reading every deal aloud.
  4. Ask the owner for customer evidence supporting the stage, amount, close date, and forecast category.
  5. Update, advance, downgrade, close-lost, or remove opportunities based on evidence; capture a reason for each material change.
  6. Identify systemic blockers and assign actions with owners and due dates outside the opportunity record when necessary.
  7. Track recurring hygiene defects and refine stage definitions, required fields, or enablement accordingly.

Bring this

Inputs the cat will ask for.

  • Open-opportunity export or CRM access
  • Stage-entry and exit criteria
  • Forecast definitions
  • Review period and materiality threshold

Router + one playbook

Route first. Choose one.

Cat Paw loads one playbook per task rather than merging several. Start with this router; the remaining paths are workflow-specific candidates it can inspect.

  • Router: sales-pack
  • skills/marketing/sales-enablement/SKILL.md
  • skills/marketing/prospecting/SKILL.md

Guardrails

The boundaries travel with the prompt.

  • Do not advance stages without buyer evidence.
  • Preserve an audit trail for material forecast changes.
  • Do not use pipeline review as a public performance ambush.
  • Restrict exports to authorized customer data.

Done means

A checkable finish.

Every in-scope open opportunity has a justified stage and close date, a named owner, and a dated next action; stale or unsupported deals are corrected or closed.

Sources

Where this process came from.

  1. www.salesforce.com/blog/sales/sales-pipeline-review/
  2. www.salesforce.com/sales/pipeline/stages/

Sources establish the workflow pattern. Reddit and community posts, where present, are treated as practitioner anecdotes rather than universal facts.

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